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marketingonvenusclub asked: followed u :)

Thanks angel! xx

Obviously a setup but I dig it. Different. “Friendship Test”  

Dumb Ways to Die - McCann (Melbourne).

So catchy.  Too long though, get to the point. 

If companies had realistic slogans by Copyranter

(via jaymug)

headvertising:

Sea Shepherd - Tuna Campaign
Advertising Agency: Ogilvy, SingaporeChief Creative Officer: Steve BackCreative Directors: Juggi Ramakrishnan, Richard CoppingArt Directors: Richard Copping, Anthony ThamCopywriter: Juggi RamakrishnanProducers: Amarjeet Kaur, Alvin ChinSound: The GunneryPost Production: Critica, HogarthPhotographer: Teo StudioStock Images: Getty, CorbisDI: Procolor

headvertising:

Sea Shepherd - Tuna Campaign

Advertising Agency: Ogilvy, Singapore
Chief Creative Officer: Steve Back
Creative Directors: Juggi Ramakrishnan, Richard Copping
Art Directors: Richard Copping, Anthony Tham
Copywriter: Juggi Ramakrishnan
Producers: Amarjeet Kaur, Alvin Chin
Sound: The Gunnery
Post Production: Critica, Hogarth
Photographer: Teo Studio
Stock Images: Getty, Corbis
DI: Procolor

headvertising:

BMW - Being Unique was never easy

dvertising Agency: BCube, Milan, Italy
Executive Creative Director: Francesco Bozza
Client Creative Director: Aureliano Fontana
Client Creative Director: Bruno Vohwinkel
Art Director: Andrea Marzagalli
Group Account Dierctor: Edi Borrelli
Account Supervisor: Giansimone Graziosi
Account Executive: Giorgia benetti
Producer TV: Claudio Leonetti
Producer TV: Veronica Pasi

I love this ad, so emotive. 

Never Give Up Giving Up

This is the first non scare campaign for smoking. I think it works because it’s relatable - As an ex “social smoker” I could laugh at a few of the scenarios featured in the ad because I’ve been there myself! This campaign recognises that it’s hard to quit and that you wont get it right the first time with the main message of: “every time you quit, you get a little better at it”. What do you think - will this type of approach work better than the traditional scare campaigns?

Beyonce in Micehelle Obama’s new campaign targeting child obesity (2012).

I love how the ad features youths of all shapes and sizes - an unhealthy body can be: slim, average or a little larger. This is fun and everyone can get involved! If this music doesn’t make you want to get up and dance - then you aren’t in the target!

marketingonvenusclub asked: followed u :)

Thanks angel! xx

Obviously a setup but I dig it. Different. “Friendship Test”  

Dumb Ways to Die - McCann (Melbourne).

So catchy.  Too long though, get to the point. 

If companies had realistic slogans by Copyranter

(via jaymug)

headvertising:

Sea Shepherd - Tuna Campaign
Advertising Agency: Ogilvy, SingaporeChief Creative Officer: Steve BackCreative Directors: Juggi Ramakrishnan, Richard CoppingArt Directors: Richard Copping, Anthony ThamCopywriter: Juggi RamakrishnanProducers: Amarjeet Kaur, Alvin ChinSound: The GunneryPost Production: Critica, HogarthPhotographer: Teo StudioStock Images: Getty, CorbisDI: Procolor

headvertising:

Sea Shepherd - Tuna Campaign

Advertising Agency: Ogilvy, Singapore
Chief Creative Officer: Steve Back
Creative Directors: Juggi Ramakrishnan, Richard Copping
Art Directors: Richard Copping, Anthony Tham
Copywriter: Juggi Ramakrishnan
Producers: Amarjeet Kaur, Alvin Chin
Sound: The Gunnery
Post Production: Critica, Hogarth
Photographer: Teo Studio
Stock Images: Getty, Corbis
DI: Procolor

headvertising:

BMW - Being Unique was never easy

dvertising Agency: BCube, Milan, Italy
Executive Creative Director: Francesco Bozza
Client Creative Director: Aureliano Fontana
Client Creative Director: Bruno Vohwinkel
Art Director: Andrea Marzagalli
Group Account Dierctor: Edi Borrelli
Account Supervisor: Giansimone Graziosi
Account Executive: Giorgia benetti
Producer TV: Claudio Leonetti
Producer TV: Veronica Pasi

I love this ad, so emotive. 

Never Give Up Giving Up

This is the first non scare campaign for smoking. I think it works because it’s relatable - As an ex “social smoker” I could laugh at a few of the scenarios featured in the ad because I’ve been there myself! This campaign recognises that it’s hard to quit and that you wont get it right the first time with the main message of: “every time you quit, you get a little better at it”. What do you think - will this type of approach work better than the traditional scare campaigns?

Beyonce in Micehelle Obama’s new campaign targeting child obesity (2012).

I love how the ad features youths of all shapes and sizes - an unhealthy body can be: slim, average or a little larger. This is fun and everyone can get involved! If this music doesn’t make you want to get up and dance - then you aren’t in the target!

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